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FIFA Museum: sharing the magic of football

Following two years of disruption due to the COVID-19 pandemic, 2022 was the year the world’s most famous football museum was able to return bigger and better than ever.

With the impact of the COVID-19 pandemic starting to subside in 2022, the FIFA Museum was able to significantly increase its number of visitors in 2022, welcoming 195,000 football fans to Zurich from more than 135 different countries. A new special exhibition entitled “211 Cultures. One Game” in collaboration with FIFA’s member associations also opened in Zurich to shine a light on the unique football cultures around the globe.

The permanent exhibition has been partly redesigned to present the Trophy Room, in which all trophies from all FIFA tournaments are on display. The cinema has also been redesigned to give visitors easy access to the lift and to allow them to move freely between floors.

A new collaboration with the Zurich Film Festival was launched to bring football to the big screen, and a series of new live events called “History Makers”, with guests such as Lothar Matthäus, Diego Forlán and Gianluca Zambrotta, was also delivered.

The first digital exhibition, “The Origins of Football”, and all other digital contents allowed the FIFA Museum to engage with more than 5.4 million fans worldwide in 2022.

The final highlight of the year was the FIFA Museum presented by Hyundai, which welcomed more than 180,000 visitors from all around the world to its special exhibition “Goals Create History” at the FIFA Fan Festival™ in Doha during the FIFA World Cup Qatar 2022™ to share the magic of football and to safeguard and celebrate football heritage and culture with fans from around the world. Another 22,000 people visited a touring exhibition in various major cities in China PR during the FIFA World Cup finals.

“We are looking back on a year with a total of almost 400,000 visitors on the domestic as well as the international market on FIFA’s lively and passionate cultural platform, and we even welcomed our one millionth visitor since the opening of the FIFA Museum in 2016,” said Managing Director Marco Fazzone.

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FIFA Museum in 2022

195,000 000,000

visitors in Switzerland

135 000

different countries

180,000 000,000

visitors to the FIFA Museum presented by Hyundai

5.4 0.0 million

million fans around the world